FairLife Lung Cancer Care (FairLife L.C.C.) is the first and only non-profit organization, exclusively dedicated to lung cancer in Greece, founded in memory of Simon Bell, 57, who lost the battle with lung cancer in August 2020.

FairLife L.C.C.’s mission is to inform and raise awareness of lung cancer prevention and to  holistically support people impacted by lung cancer , aiming to improve their quality of life throughout their journey from diagnosis to treatment.

To support our mission:

• We work to eliminate the LC stigma, experienced by people, impacted by the disease.
• We promote LC prevention, early diagnosis and screening to decrease mortality rates.
• We raise awareness of the value of comprehensive molecular screening.
• We provide psychosocial support to patients, caregivers and family members.
• We encourage and educate patients, institutions and the general public about the value of clinical trials and access to new innovative therapies.
• We inform young people and citizens about the benefits of a stronger eco-consciousness, a better quality of life and a healthy environment. This includes sharing resources and advocating for policies that support clean air and sustainable practices in the wake of climate change.

A key feature of our activities is the substantiated, extensive scientific information, obtained through collaboration    with 25 national and international organizations and scientific relevant institutions,  more than 70 distinguished Greek and 12  international scientists .

Our goals are supported by a dynamic Board of Directors of 6 active members, 9 brand ambassadors and more than 100 volunteers.

FairLife meets inspiring people, of all ages, and together they rally to a common cause.

The world’s  oldest windsurfer, Anastasia Gerolymatou, the distinguished mountaineers Kiki Tsakaldimi, Nikos Magitsis,the high school student Orestis-Fotis Mikelakis, the Olympic champions, Ioannis Fountoulis and Byron Kokkalanis and Greek champion Zisis Soulios become FairLife’s brand ambassadors. Ιn 2023 we welcomed Antonis Tsapatakis, Paralympian and world champion swimmer.

• The awarded digital informative library on lung cancer “Learn-Act-Hope”.
• Lung Cancer Information and Support Line | FairLine 111 57. operating since June 2021(over 1,500 calls)
• BREATH, a Program for Psychosocial Support, is offered nationwide, free of charge, to lung cancer patients, their family and caregivers, in collaboration with experienced and qualified mental health professionals.
• Screening Program “Lung Health” is provided ,free of charge, through FairLife L.C.C., to individuals belonging to vulnerable social groups, in collaboration with the Metropolitan Hospital and the HHG Group and presented in IASCL 2020.
• International campaign, entitled “Ask the right question” presented in Greece for the 1st time in Europe on lung cancer stigma associated with smoking.
• Anti-smoking actions and information campaigns with the participation of 4.000 young people to raise awareness towards a tobacco/vape-free generation.
• Highlighting the importance of physical exercise and wellness as a means of preventing diseases, including cancer, by bringing together 8 ambassadors from the world of sports, who share FairLife L.C.C.’s messages and vision.

FairLife’s three years of efforts alongside lung cancer patients, families and caregivers are recognized and rewarded.

Bravo Sustainability Dialogue & Awards 2023
– Award for the action entitled “Youth Awareness and Awareness Initiatives for Environment and Health “The first tobacco/lung cancer free generation.”

Healthcare Business Awards 2023
– Silver Award for the BREATH Psychosocial Support Program

Patient Partnerships Awards 2022 event:
– Gold Award for creating of the lung cancer digital informative library ‘Learn-Act-Hope’.
– Gold Award for the antismoking youth campaign “The first generation without smoke, without vaping”.
– Bronze Award for the organization’s initiatives on screening and improving the quality of patients’ lives and vulnerable social groups.

Healthcare Business Awards 2022 event:
– Bronze award in the category “Actions aimed at information, awareness and prevention”.

FairLife L.C.C. was awarded by the Hellenic Thoracic Society at the 31st Panhellenic Pulmonology Conference (December 2022)

– Honorary distinction for FairLife L.C.C. at the 10th Panhellenic Symposium of Nursing Oncology (October 2023)

These distinctions are a special honor and a moral reward. They fill us with joy and responsibility to stay true to our vision.

The necessity to holistically approach lung cancer patients is globally recognized. Issues, creating an additional strain on patients and a negative mindset, which affect the positive outcome of their treatment, should be urgently addressed.

A joint effort to inform and raise awareness about lung cancer.

Under FairLife’s auspices:

• “Foramelefko”campaign for Jan. 2021&2022 by Roche,
• “Don’t wait” campaign (June 2021) by AstraZeneca – Lung Ambition Alliance,
• ERS invitation to endorse open letter on increasing lung cancer early diagnosis (June 2021),
• Cancer Information & Awareness Week (Sept. 2021) by the Oncology Department of St. Andreas General Hospital of Patras.
• 15th online Conference “Patients’ Steps” (Nov. 2021) on Lung Cancer of iatronet.gr,
• “LIVE EVERY BREATH “ campaign by BMS (Nov. 2022)
• “EARLY DIAGNOSIS IS TIME” campaign by MSD. (Dec. 2022 & December 2023)
• Τhe event “Heart Steps, life breaths “,hosted by the Hellenic Society of Thoracic & Cardiovascular Surgeons (Oct. 2021)
• Τhe social initiative “Breath of Life” by the Hellenic Thoracic Society, regarding lung cancer prevention (June 2022).
• Τhe awareness campaign “FIND KRAS G12C” (Sept. 2022) was launched in collaboration with Amgen.

International presence

Korina Pateli-Bell, President of FairLife, was elected Treasurer, as a member of the Board of Directors of Lung Cancer Europe (May 2021 – May 2023). She is also a member of the Patient Research advocate program STARS – IASLC.

She actively participates in numerous international meetings, aimed at preventing lung cancer and offering support to patients and caregivers.

• UICC’s “Close the Care Gap” campaign is promoted on World Cancer Day. (Feb.2022)
• FairLife L.C.C.’s initiatives, inspired by youth and executed by young people are included in the European Year of Youth 2022 Activity Charter.
• A new anti-smoking campaign “Inhale…exhale…Or BREATHE? “is launched for a generation without smoking, vaping and lung cancer.(May 2022)
• A survey of students is conducted on lung cancer and basic information about the disease, in collaboration with the CLC Educational Institute. (June 2022)
• FairLife sends the message “Clean Environment….without smoking and vaping” by joining forces with the Municipality of Vari-Voula-Vouliagmeni in cleaning the Eastern beach of Varkiza. (June 2022)
• FairLife conducts the 7th survey of Lung Cancer Europe (LuCE) in Greece, entitled: “Challenges in the care pathway and preferences of people with lung cancer”.
• FairLife, as a GLCC’s member, runs the survey ” Patients’ experiences of lung cancer during Covid-19″in Greece.(May 2022).
• The “FIND KRAS G12C” campaign is launched,in collaboration with Amgen Hellas. The campaign raises public awareness on the importance of targeted lung cancer diagnosis and early biomarker testing, focusing on the KRASG12C mutation (Sept. 2022)
• The “Get Diagnosed!” campaign of Lung Cancer Europe (LuCE) is promoted in Greece, focusing on the diagnostic process and the steps that follow. (November 2022)
• World Cancer Day – FairLife L.C.C. sends an awareness message as part of the global campaign “Close the Care Gap”. (Feb.2022)
• FairLife L.C.C. collaborates with Lung Cancer Europe (LUCE) and presents the lung cancer awareness campaign “Get Tested!” to raise awareness of the importance of lung cancer biomarker testing. (October 2023)
• FairLife L.C.C. conducts research on the health, mental health, environmental and economic impacts of smoking in collaboration with a group of volunteers from the CLC Educational Institute. (October 2023)
• In collaboration with the GLCC, FairLife L.C.C. presents 2023 survey results regarding the public’s attitude towards lung cancer, their level of awareness of the disease symptoms and their opinion on the need to integrate a screening program into the National Health System. (November 2023)
• In collaboration with Lung Cancer Europe (LuCE), FairLife L.C.C. communicates in Greece the 8th LuCE report, entitled: “Economic impact of lung cancer: A European approach”. (November 2023)

2021

1. In the program of the global coalition Lung Ambition Alliance (Jan.2021)
2. In the Conference “Lung Cancer / Current Challenges &Future Expectations“, Hellenic Federation of Cancer (ELLOK) (Dec. 2020)
3. In the Conference “Clinical Studies”, Society of Cancer Patients K.E.F.I. (Feb. 2021).
4. In the Conference “I don’t smoke … I choose LIFE”, Society of Cancer Patients K.E.F.I. (May 2021)
5. In the Economist’s Conference “Greece’s agenda for Lung Cancer in a post Covid-19 world. “Korina Pateli–Bell & Evi Hatziandreou, Vice President of FairLife L.C.C. (March 2021)
6. In the Web Academy “Digital Oncology”, Hellenic Society of Medical Oncology (HESMO) (June 2021)
7. In the Cancer Information & Awareness Week, Oncology Department of St. Andreas, General Hospital of Patras (Sept. 2021)
8. In the “2d PAVING INNOVATION in Cancer Treatment -Innovation in Oncology” under the topic “Telemedicine in Oncology and quality issues”. (Oct.2021)
9. In the event “Heart Steps, life breaths “,hosted by the Hellenic Society of Thoracic & Cardiovascular Surgeons and attended by FairLife’s ambassador, Nikos Magitsis. (Oct.2021)
10. In the 7th Global Patient Week “Together, we work for patients and those who care for them“. (Oct.2021)
11. In the Conference “Patients’ Steps”of iatronet.gr, regarding clinical studies. (Nov.2021)
12. In the 7th Panhellenic Forum | Women 4 Oncology “New horizons in the care of cancer patients”,Korina Pateli-Bell and Evi Hatziandreou (Dec.2021)

2022

1. In the REIBS Webinar: “Clinical Studies -The importance for the patient, the doctor and the health system”. (Feb.2022)
2. In the Economist’s Conference “Greece’s agenda to combat cancer in a post Covid-19 world” (March 2022)
3. In the 5th Hellenic Conference on Chest Diseases – Prevention and Early Diagnosis in Contemporary Respiratory Diseases,by the Hellenic Chest Diseases Society (HCDS) (May 2022)
4. In the European Society of Thoracic Surgeons Annual Meeting (June 2022)
5. In the Charity music-dance event , attended by FairLife ambassador Kiki Tsakaldimi (June 2022)
6. In the 13th Postgraduate Clinical and Research Oncology Seminar | ELIEK(Jun.2022)
7. In the annual meeting of the Global Lung Cancer Coalition in Vienna. (Aug.2022)
8. In the Multidisciplinary Panhellenic Conference – Bridging the levels of care (Sept. 2022)
9. In the Lung Cancer Europe (LuCE) meeting–Korina -Pateli Bell, Treasurer of LuCE (Sept. 2022)
10. In the Amgen ELMAC EFMT Meeting (Sept. 2022)
11. In the Conference «Light in Pulmonology 2022», attended by FairLife’s ambassador, Kiki Tsakaldimi (Oct. 2022)
12. In the 3rd Athenian Oncology Congress “Improving cancer care by opening therapeutic avenues”(Oct 2022)
13. Targeting KRASG12C: a new area for patients with NSCLC (Oct 2022)
14. In the KRAS KICKERS Event (Sept. 2022)
15. 3rd Athenian Oncology Congress “Improving cancer care by opening therapeutic avenues” (Oct. 2022)
16. 31st Panhellenic Pulmonology Conference (Dec.2022)

2023

1. Joins the awareness-raising action of the Greek Patients’ Association, in April 2023, regarding patients’ rights, on the European Patients Rights Day 2023(Apr.2023)
2. Conference “I don’t smoke … I choose LIFE”, Society of Cancer Patients K.E.F.I. The need for a holistic approach to lung cancer patients is universally recognized. Issues that create additional pressure on patients and negative attitudes, which affect the positive outcome of their treatment, need to be urgently addressed. (May 2023)
3. Korina Pateli Bell participates in the online conference 100 WOMENPLUS (June 2023)
4. FairLife L.C.C. participates in the 9thInternational Lung cancer Network in Athens (June 2023)
5. Korina Pateli Bell addressed the 9th Patients’ Week, a global initiative of the pharmaceutical company BMS (September 2023)
6. FairLife L.C.C. was represented by Angeliki Souri, Patient Advocate, Board Member of FairLife L.C.C. at the 4th Athens Oncology Conference (September 2023
7. Korina Pateli Bell participates in the press conference of the MSD campaign ” Early diagnosis is time”, about the value of early diagnosis in cancer management. (October 2023)